Digital Marketing (BrainStation)

Futures

Build confidence and skills to apply modern marketing strategies across all industries.

Application Deadline

TBD

Start
Date

TBD

Course
Length

8

Weekly
Schedule

Wednesdays, 10:30AM-1:30PM

Program
Delivery

Live, online instruction

No dates available

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About This Course

Accelerate your digital marketing career with a digital marketing certification. Build job-ready marketing skills and an understanding of digital marketing strategy, including search engine optimization (SEO), search engine marketing (SEM), organic and paid social media, email marketing, and more.

This course is delivered by a trusted partner, meaning our instructors do not teach it. Applicants to this course will complete the same application form and are eligible to receive the same supports as other courses. Learn more about this course on our partner's website here.

This course is in partnership with:

Learning Outcomes

Customer journeys
Content and copywriting
Audience personas
Market research
Google advertising including SEO, SEM, and structured data
Data analytics and reporting
Social media marketing including Facebook, Instagram, Snapchat, LinkedIn, Twitter, and TikTok
Influencer marketing
Paid social media advertising
Pixel marketing
Email marketing and drip campaigns

Credentials earned upon completion

Digital Marketing Certificate

You'll Gain

Career-ready professional skills and certifications.

You'll Need to Have

An internet connection and basic computer skills including; laptop operation and maintenance, video conferencing, MS office as well as some developed skills within the area you’re interested in pursuing.

Job Outlook

Common job titles include digital marketing specialist, digital marketing coordinator, communications specialist, publicist, and more. Approximately 22,000 people work in this field in BC, earning between $18.00 and $44.05 an hour. Professional advertising, marketing, and public relations occupations are expected to grow.